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Assets to get
you started

We don't trust our guts, and you shouldn't either. Marketing is science. Nothing proves that better than all the tools, tables and techniques we use, old as time and sacred or new and flexible. A million of them are roaming on the Internet, having lost their purpose and meaning. We've chosen a few of them and made them useful again by adding a professional touch so you can start working with them, too.

Business strategy

Business model canvas

A strategic management tool that helps business owners understand where their brand is right now. It’s like taking a snapshot of your business model. A great tool to show you correlations and deficiencies and helps you define your value proposition based on your customers’ needs, resources, cost structure and more.

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Communication Strategy

Sales funnel framework

A model that maps out the journey potential customers take from becoming aware of a product or service to making a purchase. It provides insights into customer behaviour and helps businesses create targeted marketing efforts for each funnel stage. It improves sales efficiency by highlighting areas where improvements are needed to boost conversion rates.

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Strategic Marketing

Value proposition canvas

A framework that helps you find where your potential customers’ needs and your products and services meet based on client research and market and brand insights. It enables you to ensure a viable market, whether stepping out on a new one, expanding market share or developing your services and products.

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